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It would be really nice if you could have a photographer follow you around all day to supply you with the perfect custom photo for every occasion, but that’s pretty unrealistic. But have you ever chosen a stock photo and then suddenly see it popping up all over? Let’s go over 5 easy ways you can make stock photos look more custom so your images don’t look so stock-like.

5 ways to make stock photos look more custom

Choosing the domain name is getting trickier and trickier these days. You know you want to use a .com address, but what if the obvious is already taken?

4 Tips for Creating a Catchy Domain Name

Making sense of the different image file formats available can be overwhelming, but knowing what makes them different and when to use each is essential.

Image Formats — Which to use when?

It’s a common misconception that all you need is a logo and BAM — your ready to start marketing your business. The thing is, your logo alone is not your brand and by moving forward with just a logo, you’ll be missing out on the full potential of what a brand can accomplish for your business. So what’s the difference and what else do you need when it comes to creating your brand visuals? Let’s go over the 6 must-have elements

6 Must-have brand elements

There’s no denying that using bad photography is a sure way to make your whole website look bad. The good news is, even if you’re on a tight budget, you can easily find and use really great and compelling images.

How to find great images for your website

Learn how to choose what services you should offer so it’s easier for people to understand what you do, making it more likely that they’ll buy from you.

How to decide what services to offer

“I have so many things I love to do and too many dreams to go after. If one more person tells me that I must have a specific niche in order to succeed, I’m going to go bananas.” I hear you, you wonderful, multi-passionate entrepreneur, you! And I have news for you — you don’t HAVE to choose. So let’s talk about how you can create a brand that doesn’t limit you, but instead one that works with all the services you have to offer.

How to brand when you’re multi-passionate

The key to creating a website that your dream clients will actually read and one that will make a real connection with them is by truly understanding them. And to understand them you have to pinpoint not only their problem, but more importantly why they have their problem in the first place.

How to find your dream client’s pain point

You know you need to keep your website updated, but pushing the “update” button can be somewhat terrifying, I know. I'm walking you through the process, so you don't let fear hold you back while hackers are busting in on your site.

How to update WordPress plugins, theme, and core

When it comes to selling your product or service online, you need your potential clients to truly trust you before they will buy from you. Let’s go over client testimonials...why they are an excellent way to gain viewers' trust and how you can go about getting them.

How to create effective client testimonials