Tips and tricks to help you

Grow your business online

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You're starting your business and need to create a look and feel to represent you, but where do you start — especially if you don't have the budget to hire a designer and you need to DIY it.

3 things to nail down before you DIY your logo

You know you need to offer a freebie (aka lead magnet) on your website if you want to grow your email list. But how do you know what topic will be so irresistible that your dream client is willing to give you their email address for it? Let’s go over 3 steps you can take to help you choose your topic.

3 steps to choose your lead magnet topic

There are a ton of things to consider when it comes to growing your email list, but at the very core, you’ve got to be sure that your dream clients know how they can join your list when they’re visiting your site. Let’s look at the 7 places to put your email opt-in form on your website so that they aren’t overlooked.

7 ways to use an email opt-in form on your website

When it comes to branding, what quickly comes to mind is your logo and color palette... the visuals. But what about the way your message is actually being delivered? Let’s have a look at how you can create even more brand recognition by establishing your brand voice.

5 steps to find your brand voice

Statistics say that you have less than 10 seconds to hook your visitors when they land on your website. The thing is, it can’t just look good to do this. It’s got to be clear and compelling if you want to connect with your audience. Let’s have a look at 7 of the most common web design mistakes you can avoid.

7 common website mistakes to avoid

You may think what step someone should take when they visit your website is obvious, but if you don't tell them directly, they won't take action. Let’s go over 3 ways you can make your calls-to-action crystal clear and completely click-worthy.

3 ways to make your CTAs click-worthy

The moment someone comes across your brand or website the first thing they want to know is, “What’s in it for me?” If it’s unclear or too complicated, they won’t hesitate to click away. So let’s go over how to write your BIG message — or the one-liner that instantly captures your dream client’s attention and keeps them scrolling down the page.

How to write your BIG message

With the majority of people being stuck at home right now due to the global pandemic we’re experiencing, many are wondering if now is the right time to focus on building their business. Well, I say, “Yes!” There has never been a better time than now.

Why NOW is a great time to start your business

It would be really nice if you could have a photographer follow you around all day to supply you with the perfect custom photo for every occasion, but that’s pretty unrealistic. But have you ever chosen a stock photo and then suddenly see it popping up all over? Let’s go over 5 easy ways you can make stock photos look more custom so your images don’t look so stock-like.

5 ways to make stock photos look more custom

Choosing the domain name is getting trickier and trickier these days. You know you want to use a .com address, but what if the obvious is already taken?

4 Tips for Creating a Catchy Domain Name