Tips and tricks to help you

Grow your business online

Branding

5 reasons you need a business email address

5 reasons you need a business email address

Entrepreneurs often launch or relaunch their business or a new service without having a pre launch strategy. But here's the thing — if you wait until the moment you launch to start telling people about your new endeavor, you'll miss out on a huge opportunity to leverage the big event. So you need to build buzz and excitement well before the big day!

How to create hype for your business launch

Often new entrepreneurs fall into the trap of thinking all you need is a logo and BAM you're in business. And while, sure, you could simply create a logo and be on your way, it won't be that effective if you haven't created a brand first.

Why you need a brand — not just a logo

If you want to stand out you've got to have a brand voice. You've got to know it and use it. Here are 4 reasons why brand voice matters.

4 reasons why brand voice matters

How your dream client feels about your brand pulls more weight than what they think about a brand. Pair that with the fact that certain colors evoke certain emotions and suddenly it all makes sense — your brand colors play a huge part in your ability to get clients.

How to create a color palette for your brand

When you're just getting your business going one of the first things you start thinking about is what platform you'll use for your website. And while there are many fantastic choices available, the easiest ones to work with are website builders or in the case of making Wordpress sites super simple, a free page builder.

5 benefits of using a page builder

Over 80% of people go to the internet to research a business first. If that alone doesn't convince you, learn 10 more advantages of having a website.

10 reasons your business needs a website

Learn the exact steps you need to simply and strategically start your online business in just 30-days so that you go from stuck-preneur to success-preneur asap!

How to start an online business in 30 Days

You're starting your business and need to create a look and feel to represent you, but where do you start — especially if you don't have the budget to hire a designer and you need to DIY it.

3 things to nail down before you DIY your logo

When it comes to branding, what quickly comes to mind is your logo and color palette... the visuals. But what about the way your message is actually being delivered? Let’s have a look at how you can create even more brand recognition by establishing your brand voice.

5 steps to find your brand voice

The moment someone comes across your brand or website the first thing they want to know is, “What’s in it for me?” If it’s unclear or too complicated, they won’t hesitate to click away. So let’s go over how to write your BIG message — or the one-liner that instantly captures your dream client’s attention and keeps them scrolling down the page.

How to write your BIG message

With the majority of people being stuck at home right now due to the global pandemic we’re experiencing, many are wondering if now is the right time to focus on building their business. Well, I say, “Yes!” There has never been a better time than now.

Why NOW is a great time to start your business

It would be really nice if you could have a photographer follow you around all day to supply you with the perfect custom photo for every occasion, but that’s pretty unrealistic. But have you ever chosen a stock photo and then suddenly see it popping up all over? Let’s go over 5 easy ways you can make stock photos look more custom so your images don’t look so stock-like.

5 ways to make stock photos look more custom

It’s a common misconception that all you need is a logo and BAM — your ready to start marketing your business. The thing is, your logo alone is not your brand and by moving forward with just a logo, you’ll be missing out on the full potential of what a brand can accomplish for your business. So what’s the difference and what else do you need when it comes to creating your brand visuals? Let’s go over the 6 must-have elements

6 Must-have brand elements

Learn how to choose what services you should offer so it’s easier for people to understand what you do, making it more likely that they’ll buy from you.

How to decide what services to offer

“I have so many things I love to do and too many dreams to go after. If one more person tells me that I must have a specific niche in order to succeed, I’m going to go bananas.” I hear you, you wonderful, multi-passionate entrepreneur, you! And I have news for you — you don’t HAVE to choose. So let’s talk about how you can create a brand that doesn’t limit you, but instead one that works with all the services you have to offer.

How to brand when you’re multi-passionate