Tips and tricks to help you

Grow your business online

Branding

Naming your business can be difficult! Let's dive into one thing you can do to make it a bit easier on yourself — understanding the 5 most common types of brand names you have to choose from in the first place.

Name your business — the most common types of names and when to use them

Having logo variations ready to go will make life easier when creating your marketing materials. Learn the 3 different versions to include in your brand kit.

3 variations of logos you need in your brand kit

Although your website about page is about you, it needs to be written FOR them. Let's go over 6 tips to write it in a way that connects with your audience.

Website About Page: 6 tips to connect with your audience

Features vs. Benefits: Write copy that sells

Product descriptions DO matter! Learn 5 things you can do when writing your product descriptions to help motivate your audience to buy what you're selling.

How to write product descriptions that sell

Website jargon can be really confusing and can completely intimidate a newbie. Learn the basic web tech terms that you need to know to get started.

Website tech terminology you should know (Part 4/4)

When you're tasked with creating a website for your business, you'll soon realize there's a whole new vocab to learn. Here's the basics that you need to know.

Web design terminology you should know (Part 3/4)

When it comes to creating your brand and all of the graphics needed for your business you may have already found that there are a lot of technical terms thrown around and sometimes it can get confusing. Let's go over the vocab you need to know to get started.

Branding and design terms you should know (Part 2/4)

Understanding all of the digital marketing terms you need to know in order to run your business online can be confusing! Learn the basics to get started.

Digital marketing terms you should know (Part 1/4)

Optimizing your images will make them look better, load more quickly, and improve your SEO. Here are 5 things you need to do to make your photos web-ready.

5 steps to optimize your website images

How to show brand personality in your graphics

How to show your brand personality in your graphics

How to choose the best type of logo for your business

Which type of logo is best for your business?

How to choose the right hero image for your website

How to choose the right hero image for your website

Tablet on notebook with pen and pencil

When do you need a website for your business?

How to include keywords on your website

How to include keywords on your website

How to choose brand fonts

How to choose your brand fonts